PRICING

Clear credits. Clear next steps.

Choose agency credits or Owners for one website. Owners includes up to 5 new client research runs every 30 days; selected competitors use 10 extra credits each per run.

HOW CREDITS WORK

Credit plans: 10 credits per client website

Agency plans use 10 client credits plus 10 per selected competitor. Owners includes up to 5 client runs for one website every 30 days; competitors cost 10 extra credits each per run. Discovered third-party sources are included.

Agency plans: one client + two competitors30 credits10 client + 20 competitor credits

Choose your plan

Agency plans share research credits across clients. Owners includes a limited research allowance for one website.

Pilot

Start with a focused client project.

$10 / purchase
Credits & access
  • 10 credits added immediately
  • 1 client-only research run
  • Shared across clients
  • Add credits when needed

No subscription. Add credits when needed.

For one websiteOwners

Keep your own website under review.

$40 / 30 days
Credits & access
  • Up to 5 new research runs per 30-day period
  • 1 website
  • Weekly monitoring after setup, within the run limit
  • 10 extra credits per selected competitor per run
  • Unused runs do not roll over
  • Retries and resuming the same run included

Up to 5 new research runs for one website every 30 days. Competitor checks use extra credits. Unused runs do not roll over.

2 months freeAgency Scale

Plan your agency research budget.

$1,500 / year
Credits & access
  • 150 credits each month
  • Up to 15 client-only runs per month
  • Shared across clients
  • 1,800 credits over 12 months
  • Save $300 vs monthly billing

Pay for 10 months and receive 12 monthly allowances. Credits arrive monthly, with one month of rollover.

Agency client-only examples assume no selected competitors. Owners includes up to 5 new runs for one website per 30-day period, with no rollover. Each selected competitor uses 10 extra credits per Owners run. Buying extra credits does not increase the Owners run limit. Retries and resuming the same run add no charge. By choosing a plan, you agree to our Terms and Privacy Policy.

All plans include

Every research run includes the same evidence, content guidance and client deliverables.

40 recommended Buyer Asks

Buyer questions selected for the client.

Answer gaps

See questions your website answers fully, partly or not at all.

Competitor comparisons

Compare up to five selected competitors. Each costs 10 credits per run; Owners uses extra credits for competitors.

AI citation scores

Compare client, competitor and independent evidence.

Content opportunities

Prioritised pages to create or improve.

Content briefs

Implementation details for recommended content.

Client reports

Clear findings and recommended next steps.

Saved progress

Automatic retries and resuming the same run add no charge.

Monitoring setup

Set up recurring research. Owners includes up to five new runs per 30-day period; selected competitors use extra credits.

Article Studio

Create and review article drafts from saved research briefs.

All plans include secure data handling, exportable reports, and ongoing product updates.

FAQ

Buyer asks, answered.

How many credits does research use?

Agency credit plans use 10 credits for the client plus 10 per selected competitor. A client with two competitors uses 30 credits. Credit packs and Agency monthly billing cost $1 USD per credit. Annual billing includes a discount.

What do I save with yearly billing?

Agency Scale costs $1,500 per year, the price of 10 months of the $150 monthly plan. You save $300 and receive 150 credits each month for 12 months (1,800 credits in total). Credits are released monthly, rather than all at once.

What does Owners include?

Owners costs $40 every 30 days and includes up to 5 new research runs for one website. The first 30-day period starts with the subscription; each following period starts 30 days later. Full research and scheduled reviews share the same 5-run limit. Unused runs do not roll over. Automatic retries and resuming the same run do not use another run.

Are competitor checks included in Owners?

Each selected competitor costs 10 extra credits per run, paid from separately purchased credits. For example, an Owners run with two competitors uses one included client run plus 20 extra credits. Buying extra credits does not increase the 5-run limit or allow another website.

Can I share credits across clients?

Agency credit plans share one balance across client workspaces. Owners is restricted to one website; its included runs cannot be shared across websites. Additional credit purchases do not change your subscription.

Are reports, retries and other cited websites extra?

No. Research includes citation scoring, discovered third-party websites, content priorities, briefs and the client report. Automatic retries and resuming that same run add no charge.

Is monitoring setup included?

Yes. Set up monitoring to enable automatic research; choosing weekly review alone does not create a schedule. Weekly monitoring can produce four or five runs in a 30-day period. Owners includes at most five new runs in that period, including manual full runs and scheduled reviews; each selected competitor uses 10 extra credits per run. Agency credit plans use 10 client credits plus 10 per selected competitor for each new scheduled run.

Do credits expire?

Purchased credits follow the terms recorded with each purchase. Agency subscription credit allowances are available for two months from release; yearly allowances are released monthly. Owners runs reset every 30 days from the subscription start and do not roll over.

When are credits used?

Research uses its included run or credit charge once when it starts. A paused or stopped run keeps its saved work and can be resumed without another charge. A new Owners run counts toward its five-run period limit; selected competitors use extra credits each time.